20 Inspirational Sales & Marketing Quotes to Honor Chet Holmes

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Today marks the three-year anniversary of the passing of our founder, my father, Chet Holmes. I could have written a lengthy blog post in his honor for the occasion, but it occurred to me that in life my father was never the longwinded type. Certainly there were events where he spoke on stage for upwards of ten hours, but he did so only because he had so much knowledge to share-there wasn’t a wasted breath. “Straight to the point” was truly his modus operandi. So Instead I’ve decided to keep it short and to the point. Today we celebrate Chet Holmes’ life, his work, and his pithy wisdom by collecting his very BEST quotes.

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In celebration of my father’s life, here are a couple of free videos for you to enjoy:

The Exact Sales Script Chet Used to Get to the Most Successful People in the World

Now that I’ve shared these with you, I’d love to know, what’s your favorite inspiring quote? Leave it in the comments section below.

With love,

Amanda Holmes

[Case Study] This Boosted Sales 1,100% for Chet Holmes International

[Case Study] This Boosted Sales 1,100% for Chet Holmes International
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At CHI, we’ve never been shy about sharing the strategies our own company has used to achieve success. Since you purchased LeadPages, I wanted to show you something really cool:

[Case Study] This Boosted Sales 1,100% for Chet Holmes International

A few weeks ago, our friends at LeadPages asked if they could profile our company in a case study. I didn’t just say yes—I told them:

“I’m going to be the best case study you’ve ever had.”

Businesses routinely see impressive conversion results when they start using LeadPages’ landing pages and other tools, but I’m not sure anyone would have predicted we could take our sales conversion rate up by 1,100%.

I want to share with you exactly what I did to grow our business while taking our operations into the digital age. In this post, we cover:

  • How Content Can Build Excitement: This sequence of emails and lead magnets kept people highly interested from opt-in to purchase.
  • My Exact Campaign Flow: Step by step, you’ll see how I turned tons of people from cold leads into members of Chet Holmes International.
  • The Four Templates I Used to Build My Campaign: You’ll even get a direct link to download them yourself when you read the post.

I’m still a little wowed by the results we’ve seen, and I think you will be too! The post is full of strategies you can apply to your own business. You might get some good ideas about what you can do with your LeadPages tool, check it out here.
Enjoy!

Amanda Holmes
Chet Holmes International

80+ Leading Business Experts Share Secrets on Sales Acceleration

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A group of fish is called a school. A group of lions is called a pride. So what would you call a group of the sales and marketing industries’ top authors, speakers, trainers, and thought leaders? You’d call it the Sales Acceleration Summit.

The brightest minds in sales and marketing will share their secrets in a rapid-fire series of online presentations all on one day, Thursday, May 7th. The first summit in June of 2013 attracted more than 16,000 sales leaders from all over the world. 2014’s summit boasted over 20,000 attendees, and the upcoming event promises to be bigger, better and even more exhilarating.

This event is really about what’s trending, what’s working, what’s not working in today’s business landscape.

What would you be willing to pay for the chance to hear and see 15-minute TED-like talks from 80+ esteemed guests like Steven Young, Grant Cardone, and Jim Steele?

And what if those talks were made available for you to listen to at any time? Go ahead and put that money back in your pocket. This virtual event is free of charge for anyone to attend. Registrants can listen live, pop in and out of sessions and access recordings at any time throughout the day.

It’s guaranteed that there will be something for everyone. Click here to register and see full agenda details.

In all, more than 80 sales experts, authors and business leaders will serve up their secrets in 15 minutes or less per session. The opening and closing keynotes will last 30 minutes each.

Confirmed speakers for 2015 include:

  • Steve Young, Co-Founder, HGGC and Hall of Fame NFL Quarterback
  • Grant Cardone, CEO of Cardone Training Technologies
  • Jill Konrath, author of SNAP Selling
  • Jim Steele, InsideSales.com President of Worldwide Sales and Chief Customer Officer
  • Art Sobczak, author of the best-selling book Smart Calling
  • David Elkington, CEO and founder of InsideSales.com
  • Anthony Iannarino Author, President & CSO at Solutions Staffing
  • Stan Slap, Author of Under The Hood
  • Ken Krogue, President, Founder of InsideSales.com
  • Michael Pedone, Founder Sales Buzz
  • Bryan Kreuzberger, Founder Breakthrough Email
  • Aaron Ross, Author Predictable Revenue
  • Mike Bosworth, Author What Great Salespeople Do and Solution Selling
  • Elay Cohen, CEO, Founder of Saleshood.com
  • Steve Richard, Co-founder and Chief Content Officer Vorsight
  • Craig Elias, Founder Shift Selling
  • Brynne Tillman, CEO Social Sales Link
  • Kraig Kleeman, Author, Speaker, Global Strategist
  • Lori Richardson, B2B Midmarket Sales Expert
  • Jim Keenan, Founder A Sales Guy Inc.

Get ready for May 7th we will be presenting our own session on the 3 Ways to Get Past the Gatekeeper. (A combined video between Chet and Amanda Holmes)

Because sometimes the only thing stopping you from getting to the most important people on the planet… Is a secretary.

Don’t tell me that you’re traveling that day or you have important sales calls to make. That’s no excuse not to register. Remember, registering gets you access to the recordings even if you can’t make the actual event. I’ve registered and there are at least 20 sessions I’ll be sure to listen to. Along with the sessions I’ve already mentioned.

Don’t pick up the phone, don’t send another email, and don’t get another cup of coffee until you get yourself signed up for the event. This one’s too good to miss.

It’s shaping up to be the biggest online event of the year for the sales industry. And you can attend all of the value-packed sessions at no cost thanks to our sponsors; Salesforce, Microsoft, Marketo, MarketStar, Apttus, LinkedIn, DocuSign, InsightSquared, Quosal, Gainsight and Domo.

Follow #salessummit on Twitter and Google+ to join in on the live conversation. We’ll see you there.

Collaboration and competition strategies for businesses

Working together, along with healthy competition, helps drive positive business metrics.
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Working together, along with healthy competition, helps drive positive business metrics.

Working together, along with healthy competition, helps drive positive business metrics.

A healthy competitive spirit can help businesses be successful, whether it drives a company to do more when vying against a competitor for a contract or pushes individual employees to try to attain the month’s highest sales volume.

A progressive collaborative attitude is another driver of business, fostering positive attitudes and a sense of team accomplishment as well as strategies to increase profits and growth.

Managers have to balance sympathetic and antagonistic relationships to get the most out of their employees. A corporate consulting service can help you work with the two sides to create an especially effective business strategy both internally and externally. Taking some advice from Fast Company about the nature of healthy and unhealthy business competition can also help organizations stay positive.

Competition within reason

There’s nothing wrong with rewarding top performers and having employees compete for recognition or prizes, as long as the engagements don’t become overwhelming and negatively influence attitudes, behavior and productivity. Too much contention in the office can eventually have negative impacts on a variety of work metrics, Fast Company said.

Competitions can reward those who respond well to such ventures but may not actually be much better at job tasks, making the long-term health of the business take a backseat to performance rivalries and challenges. Employees who do good work but aren’t as attuned to adversarial matchups may be minimized and, even worse, discouraged, hurting their output and the business as a whole.

Focusing on the positive results of interoffice competitions and not the negatives can help contests serve their intended purpose of benefiting the company. Recognize top performers but take care not to shame those who are on the lower end of the spectrum. Managers can also reward those who put effort into improving their skills outside of a designated rivalry.

Working together efficiently

Collaboration can help isolate and develop new ideas that help a company, as well as create a sense of community amongst staff and increase engagement. Working together also helps sharpen employee focus, Forbes reported.

Intense research and analysis are often best completed individually, but other tasks like developing client interaction strategies, deciding on a quarterly goal for a department or team and brainstorming sessions can all benefit from group work. Collaborative efforts should focus on areas where an increase in creativity and multiple perspectives are needed.

Even if employees aren’t physically near each other, using video conferencing and Internet-based seminar software can help bridge the gap.

In today’s world, businesses need technology

Technology can be used to bring about positive change, and this is especially true for businesses.
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Technology can be used to bring about positive change, and this is especially true for businesses.

Technology can be used to bring about positive change, and this is especially true for businesses.

Technology is everywhere. People are constantly using smart phones, tablets and computers to conduct a variety of daily tasks and while these devices have become essential for nearly every individual, they’re even more critical for businesses.

Chances are that, as an owner of a business , you’re probably already using one of these devices on a daily basis. This technology can help make operations easier when it comes to expanding your marketing reach, managing company finances or seeking out new employees.

Technology is increasingly making a mark on the business world, so it will become extremely important for any size organization to embrace what mobile devices and computers can do for them. Incorporating their use into your business growth plan will allow your organization to thrive and stay ahead of the competition.

Mobile is growing fast
A few years ago, seeing someone using a smartphone was a rare sight. Now, almost everyone has one of these innovative mobile devices., including perhaps yourself and your employees. Fortunately, you can use this technology to greatly benefit your operations and increase your business success. According to a report from AT&T and the Small Business & Entrepreneurship Council, mobile technology, including smartphones and tablets, is changing a number of things for smaller companies . Owners experience greater productivity for themselves and their staff members, as business can be conducted from anywhere, not just in the office.

Applications developed for customers to download is another advantage of mobile technology, according to the report. This gives patrons the chance to connect with your business at anytime, which boosts consumer satisfaction and engagement.

But perhaps one of the greatest benefits of smartphones and tablets is that they allow companies to save a significant amount of money. The report reveals that organizations using these devices have saved approximately $67.5 billion a year by implementing mobile technology into their daily operations.

“Clearly, we are at a point where entrepreneurs now look first to communications technologies and innovations for solutions to improve productivity, cut costs and better manage and engage with customers,” said SBE Council President and CEO Karen Kerrigan. “That is time and money that can go back into driving sales and innovating in the marketplace.”

Cost-efficient technologies bring advantages
As an owner you may concerned about the cost of implementing software and hardware for your company. Tools such as the cloud and ecommerce technology can seem as though they would be too expensive to benefit your business. However, there are viable options available when it comes to adopting low-cost technology.

The New York Times highlighted several companies that were looking to incorporate software to make their operations easier. Each organization took the time to conduct research and find software development packages that fit their needs. By doing this, they were able to increase their sales and even make their entry into foreign markets. With some dedication, planning and time, you can find the technology that works for your operations, helping you to bring about the business success that you want.

Four strategies for a strong small business growth plan

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Every small business owner knows that planning ahead has its advantages.

Every small business owner knows that there are advantages to planning ahead. Whether crafting a plan to recruit better employees, developing a solid marketing strategy or improving delivery of products and services, having a plan in place benefits companies of all sizes.

One of the most important aspects for smaller enterprises is creating a strong business growth plan. As an owner, if you don’t have a roadmap in place to outline where and how you want your operation to grow, things can quickly fall out of place. Therefore, it’s essential to develop a growth plan that puts you, your employees and your organization on the path to small business success.

By following these strategies and incorporating them into your plan, you can ensure that your company has the tools and methods it needs to grow strong.

  1. Outline what’s most important - One of the first steps to creating a solid business growth plan is to write down what is is most important to you and your operations. Business 2 Community suggests mapping out these points and consider where they belong in your growth plan. Additionally, write down any goals you want to achieve along the way before moving forward.
  2. Don’t be an overachiever - As an owner, you already have ambition and motivation, which are two great qualities for growing your small business. However, don’t let that drive overtake overtake your ability to be reasonable. Small Business Trends suggests that you have to let go of trying to do everything when it comes to overseeing important aspects of your company. Let your employees manage daily operational tasks while you focus on what’s in front of you.
  3. Look toward your company’s future - You’ve heard the old adage that says, “Dress for the job you want, not the job you have.” The same rings true for your enterprise. Small Business Trends recommends that when coming up with a growth plan, think about the company you want, not the one you have now. This will give you a better glimpse into what you and your employees need to do to get where you want to go as an organization.

You can also invest in professional business coaching to hash out your ideas for the future and learn how to implement them.

  1. Don’t be afraid to reach out for help - Although you are in charge of your small business, that doesn’t mean you shouldn’t ask for help when you need it. B2C suggests connecting with other owners and networking with professionals in your industry to gain more insight into how you can grow your company. Also, using business coaching services can provide you with a better view into what your enterprise needs to do to realize the success you want.

Every small business wants to grow, and with these methods, you can see your operations flourish.

Maximize Your Online Presence: Increase Sales While Adding Value To Your Prospects

Chet Holmes International Blog
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By Amanda Holmes

There are over ONE BILLION websites currently active online. That means you are competing with ONE BILLION other sites for visitors attention. And to make it more difficult, even if you finally get them to visit,

 

55% of visitors spend fewer than 15 seconds on your website. (Hubspot 2014).

That means for all the money you spend to host it, maintain it, market it, pay for ads to advertise it… More than HALF leave without a chance to read even one whole sentence. So the QUESTION is… How are you going to GRAB the attention of your potential buyers, and KEEP them longer than 15 seconds?

The answer: focus on THEM, not on YOU. Most businesses talk about themselves. Their products. Their services. Who THEY are. If visitors are leaving your site in 15 seconds, the only way you’re going to grab them is talking about their pains, their needs, and their desires. This concept is the KEY to building a website that will unseat your competition.

STOP SELLING, START EDUCATING.

Take this example, if you went to a coaching company’s website and the page started by saying:


“Our coaching team is made of professional, executive coaches that focus on generating results for clients. Our coaches are highly trained, often running successful businesses of their own, have experience and have proven themselves to be the best at creating a context for results.

If you want to learn more, schedule a free talk here.”


How interested are you? Has anything caught your eye? Would you stop to read more? Did you even read the few sentences that were there or did you already skip over it?

Now what if you saw this instead:


Why is Coaching Important?

Michael Phelps is arguably the greatest Olympians to ever live.  He has 22 Olympic medals, 18 of them GOLD.  In fact, he has DOUBLE the number of gold medals than his closest competitors.

So WHY does someone who has mastered his trade ranking in the top .001% in the WORLD, have 3 coaches to help him? Why? Because top performance requires a strategic edge, and his own eyes can’t provide the perspective of an outsider. That’s why 75% of Fortune 500 CEOs have an outside expert to guide them in their businesses.

So What are the 4 Things that a Coach Does for You?

  1. ACCOUNTABILITY: Having someone hold your feet to the fire to make sure you’re executing, progressing, and meeting your goals. Do you do a good job already? Wait until you experience the progress achievable with a true master at your side.
  2. EXPERTISE:Knowing that someone else has already had success in what you’re trying to accomplish, of course it’s going to be an easier process if you have someone with experience to guide you. 
  3. GIVES FEEDBACK:A true coach doesn’t tell you what you want to hear.  A coach is there to tell you what you NEED to hear, to improve. Period.
  4. SEE THE BLIND SPOTS:As long as you are working in your business, there will ALWAYS be blind spots –things you don’t know that you don’t know. You need an outside observer who has been there before to look over your shoulder and bring your attention to what you DON’T see.

Want someone to revolutionize your world? Metrix Global concluded that executive coaching typically has an ROI of 500-700%. We employ and train the World’s BEST business coaches to: 

  • Keep you and your organization working ON your business, not just IN it
  • Dramatically increase your marketing results to create massive new opportunities
  • Develop your businesses Core Story™ to stop just selling and start solving your prospects needs
  • Create a Superstar sales team, processes and tools to ignite revenue growth
  • Achieve massive results in any business impact area you can think of! 

Schedule a No Obligation Consultation TODAY


What’s different about this example from the previous one?

  1. It’s engaging from the beginning.
  2. It educates the buyer on why they would want coaching even if they didn’t know they needed it in the first place.
  3. It adds credibility by referencing third party data.

We switch this conversation for business owners CONSTANTLY. We incorporate this principle into webinars, websites, and sales scripts. Talk about your buyer, not you. Education based marketing is an unbelievably powerful tool at it’s finest and your website is a great place to start wielding it!

 MORE EXAMPLES

Here are some business owners and clients who have incorporated this key technique:

  • http://www.earthkind.com/ -Click on the Learning Center to see Kari’s education portion, have you ever seen a rodent repellant company be so thorough in their education? This is one of the techniques they used to go from $800,000 to $2.4 million in 8 months. That’s TRIPLE her revenue in less than a year! Educating the major distributors in the market made her Dream 100 strategy highly successful in a very short amount of time.
  • http://medicaloptics.ie/ -Look at the links to the left, a wonderful array of Free reports that add VALUE unlike any other Optician. Doug said his sales increased last year by 20% which is a much better growth than the Irish economy which was only 3.4%. He credits his new online ad campaign using his free reports to provide value for his visitors, entice them to come to his site, and read further, instead of talking solely about his business’ product and services. No other Opticians are this advanced in their marketing efforts.
  • http://sorensenwealth.com/ Sorenson is a great example of someone who has really mastered this distinction. GREAT education. Financial planners do not normally provide this kind of value. Because of that he has a competitive edge above his competition and truly sees results from his website.

FURTHER EDUCATION

If you’re the type of business owner that likes to take the fast track and have an expert guide you, contact us to see where we can assist you to master this distinction and increase your sales. If you want to read more about education based marketing, and the power of a Core Story, you can purchase our New York Times Best Seller “The Ultimate Sales Machine.” Or download some more of our free education in our Training and Tools tab on our website.

If it’s not your product or service they’re buying, then what is it?

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Which has a better burger, your local burger spot or McDonald’s?

If it was just about the product or service, your favorite hamburger joint would be a mega franchise and McDonald’s would have stayed as one location. But we all know that the world doesn’t work that way, and Joe’s Burgers won’t be competing with McDonald’s any time soon. My father, Chet Holmes, taught that having a successful business is not solely based on your product or service, it’s about the 12 key areas you need to master for growth.

My mastery training in the Chet Holmes Method started with Chet Holmes as a Dad. I remember my first lemonade stand. It wasn’t just a sign saying “Lemonade.” It was a sign saying, “The Best Lemonade You’ve Ever Had.” I remember asking my father why it would be the best ever, and all he said was, “Trust me.” He was right. The amount of people who stopped to get my lemonade quadrupled. They stopped because they were either:

A. hot and thirsty (they probably would have stopped regardless)

B. impressed that a nine-year-old had the gumption to sell “The Best Lemonade Ever” on the side of the road.

There were instances in my life where learning from my father resulted in unusual success. Within the music industry there are many similarities between artists and CEOs of companies. As a previous singer songwriter, I traveled from gig to gig playing my songs everywhere and anywhere I could (Pig Headed Discipline™). Sometimes I worked just for tips and CD sales. Many artists frowned on working for tips, but there was a point where I knew that at every gig I played, I would close 90% of the room to buy my CD. I was the only artist in my network that actually made significant money that way. Of course, we are all aware that the life of an artist is a difficult one, rarely filled with financial rewards, but you might be surprised to hear that it’s not too different in the business world. A recent survey by The Federal Reserve Bank of New York found that 66% of firms operate at a loss. (Small business credit survey, The Federal Reserve Bank of New York)

So why did I see monetary success unlike many of my fellow musicians? And how does it relate to your business? Let me explain.

Amanda Holmes musician

Amanda Holmes- Playing a gig.

I used to tour with a girl that was a far greater musician than me. She played the piano like an angel from heaven. Her songs were clever and catchy. We went from gig to gig together, and when we first started out, she would get up on stage and her set was just song after song after song. Her songs were beautiful, but they didn’t result in many tips. Then I would get up on stage. I couldn’t help myself. A lifetime of Chet Holmes’s personal instruction came out. The first thing I would do was get the names of random people in the crowd. I would learn as many names as possible, and then the rest of my set would be a full dialogue back and forth with the audience— a.k.a. my potential buyers. Then, not only would I build rapport with the people, I would introduce everyone to the one and only – my tip jar. I would actively talk about my love affair with the tip jar throughout the entire set. In the end, they bought my CD. AND they left a tip.

Now I look back trying to understand what I did that naturally brought me success, and I realize that so much wasn’t my product or service, it was the creativity of my delivery, the rapport with the prospect, and my sheer Pig Headed Discipline to get the sale. We know that 80% of sales come after the 5th or 12th contact. How are you implementing this in your business? What are you doing to keep your buyer entertained through all those contacts?

For me, within a 2 hour set I asked for tips in between every song. Sometimes I randomly sang a lyric about my tip jar in the midst of a song. I would crack joke after joke about the tip jar. It all became part of the act. In the hundreds of shows, only one person come to me and say it was obnoxious how much I talked about my tip jar. Otherwise, thousands more laugh along entertained by my charming persistence. Sometimes I would even add extra incentives for filling my tip jar. If they filled the jar to the top, I would walk on my hands. (If you can get salespeople that will walk on their hands, that’s an added bonus.)

Doing shows with this other singer made it obvious just how superior my sales methods were. I knew that people liked her music more, but she had little to no rapport with the audience, and so it was harder for her to make money at the end of her set. She thought that HAVING a tip jar was enough of a reminder and that the audience would know when they wanted to buy. Whereas I MADE SURE they didn’t leave the premise until they’d taken a CD home with them to memorialize this profound experience they just had with us that day. I made sure that everyone was involved, and they truly got something out of the experience. Because of my entertainment, I was closing everyone in the room on my album AND hers. Don’t get me wrong, we had to have the talent to back up the sales or nobody was going to buy our albums, but it was the years of training, ingrained in me by my father, which got the crowd to buy. It wasn’t just the music.

I tell you this story today to remind you to keep practicing thinking strategically. Come up with more ways to build rapport, increase the level of satisfaction of your buyer, create up-sells that serve your client. What can you do to creatively invite them to pull out their pocketbook and buy? Because often times the reason they buy has nothing to do with the product itself. Mastery isn’t about doing 4,000 things. It’s about doing twelve things 4,000 times. Joe’s Hamburgers has mastered the twelve ways to make a delicious hamburger, but those aren’t the twelve areas of mastery Joe needs to make his company outrageously profitable. Are you mastering the right skills in you business?

After writing this I feel more inclined than ever to show off the talents here at my company, Chet Holmes International. I eagerly look forward to filling your metaphorical tip jar, and walking on my hands (which I can still do) to celebrate your success. You can speak to one of our experts here: 855-244-1990. Or by email [email protected].

Until we meet again,

Amanda Holmes

CEO, Chet Holmes International

 

Bad Behavior in Your Company Stops Here

Chet Holmes’ Children: Jordan and Amanda
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Written by Chet Holmes, Business Application by Amanda Holmes

By some sort of miracle I found this article my father, Chet Holmes, wrote about “How to Raise Near Perfect Children.”

Chet Holmes’ Children: Jordan and Amanda

Chet Holmes’ Children: Jordan and Amanda

I’d never read it before, and being one of his children it was truly delightful to find it, for my own selfish reasons, but then as the article came to life in my hands there was something insightful buried within that had to be shared with you all.

Why? Well there are three reasons:

  1. If you’re a parent this is a SIMPLE yet BRILLIANT article about how to be a GREAT parent so your children can grow up to be well adjusted and pleasant human beings.
  2. This article is a perfect explanation that can also be applied to how to be a great LEADER within your organization and build impenetrable relationships throughout your career.
  3. Because I had one of the most loving, wonderful fathers on the planet; the only way I know how to show my love for him is by spreading his knowledge. And, it’s not surprising that all of his teachings tie effortlessly back into business.

In this article he starts with,

When they are pleasant, treat them pleasantly. When they are unpleasant, treat them unpleasantly. If you reward unpleasant behavior, you will create an unpleasant child. The solution is simple. So simple.”

I read these first few sentences and watched the last year and a half of being a business executive flash before my eyes. When I first stepped into a leadership role in the company nagging requests littered my days. I began to realize quickly that this behavior wasn’t producing the kind of results I required in our business. According to my all-too-wise father, this sends the message that “when they behave badly they get what they want in life.” My father’s advice couldn’t have come sooner.

Say what you mean and mean what you say. You have to care enough about your children to intentionally and deliberately train them that it does not pay to sulk, brood, pout, scream, or cry unnecessarily.”

You owe it to not only your children, but the people in your organization, to be consistent. Use that Pig Headed Discipline to create a system of checks and balances so everyone knows what to expect. In this article he gives the example of when a child misbehaves, send them to their room. Now that might be harder to do with your employees, I would suggest finding another simple standard that ensures they know immediately that their behavior is not acceptable and won’t be tolerated.

An example of a real world application:

There was a point in which, my father and CHI, were having problems qualifying leads from the radio. So, Chet enforced a policy that if you don’t qualify the client appropriately with these four scripted questions, you will be penalized and have to pay your commission BACK to the company. Why sell someone if they’re unqualified? Proving that he meant what he said, Chet eliminated any uncertainty among the employees and provided them with the exact questions to help qualify the client. That was the last day we had unqualified leads come through that division. Chet was smart enough to script out exactly what questions qualify the client, then the policy was enforced with results following close on its heels. Your employees will RESPECT what you INSPECT. 

My takeaway: Create the system for how you’re going to manage your kids (organization), put the framework in place, then manage that framework consistently. Most children will resist at first, but they will ultimately understand and appreciate the new framework –or they may just go along with it. Either way, your life will be much easier, because they now have a framework to abide by. Work SMARTER, not harder.

This article didn’t just turn on a light bulb for me, it sent electricity throughout my office. Every day I am striving to become a stronger leader, and if this inspired me, there has to be other people that have that same thirst for growth that will be inspired too.

Keep learning. Keep growing. And shoot us a line every once in a while to let us know if anything we are teaching to you sticks. ;)

Love and respect,

Amanda Holmes, CEO of Chet Holmes International